How Hub

Morgan Kobayashi

  • Blog 1: Topic selection using the Topic Bank and minimal keyword research

    Morgan Kobayashi
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    The best blog posts you can write will be something YOU specifically know a lot about. Being too technical is not bad, being technical is great. We want to build our authority and to do that we need to prove our talents. The Topic Bank rule Start here with the Topic Bank (this topic bank…

  • Blog 3: final SEO and publish

    Morgan Kobayashi
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    Modern search visibility is the result of content quality plus on-page fundamentals. Google explicitly provides best practices for title links, snippets (meta descriptions), URLs, crawlable links, and image alt text.  Title links (title tag + on-page title) Google explains it uses multiple sources to generate title links and recommends making the main title clear and…

  • How to do a full site SCHEMA Audit

    Morgan Kobayashi
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    1. Crawl the Site With Screaming Frog (Schema Mode) Settings to Enable Before Crawling In Screaming Frog → Configuration → Spider… enable: Under the “Extraction” tab: Under “Rendering” If pages rely on JS for schema output: Under “Crawl” Important: On the main crawl screen: 2. Export Structured Data Report Once the crawl finishes: Top Navigation…

  • Installing the “Whitelist All Securi Sites” Chrome Extension

    Morgan Kobayashi
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    This guide shows you how to install our internal Chrome extension that lets you one-click allowlist your current IP and clear cache across our Sucuri-protected sites. 1. Download the extension folder Go to the link in client files and download the folder: https://onlinefriendly.sharepoint.com/:f:/s/ClientFiles/EuAGgj40UORDpFbR2mjm3zoB98LtD66khKS972mWUfhV9Q?e=YyInSu 2. Open Chrome extensions page 3. Load the extension 4. Pin +…

  • Brand Playbook

    Morgan Kobayashi
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    Internal guide that outlines how our company presents itself to the world. Our messaging, our visual identity, and (maybe) our ethos. Who are we Our name “Kobayashi + Zeitguys” Our tagline Websites that grow with you Our elevator pitch Kobayashi + Zeitguys is a Toronto-based web design and development company. We specialize in building custom…

  • Google Search Console (GSC) + Screaming Frog Monitoring Process for Post-Launch Website Projects

    Morgan Kobayashi
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    This post outlines a repeatable process for monitoring Google Search Console (GSC) following the launch or major update of a website. It ensures that the site maintains search visibility, performs well, and is free from indexing or crawl-related issues.  Tools & Resources  Recommended Timeline & Time Commitment  GSC What to Monitor (and How Often)  Index…

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